Parking is the beginning and end of the customer experience at shopping centers. All businesses thrive on providing an optimal user experience to their customers. Increasing foot traffic at a store requires an efficient parking space that can handle the amount of traffic coupled with the number of available parking lots. The retail parking area should have a surveillance camera to keep track of parking lots and the movement of vehicles. Managing massive traffic at once gets easy with IDEX's wayfinding and optimization services. In parking lots, license plate recognition can facilitate the entry and exit of cars, enabling the system to utilize that free parking space for other incoming traffic.
Marketing Need & Requirements
Managing traffic in a busy public place is essential to avoid chaos and ensure a positive user experience. Because, in the end, it is the customer's experience that brings in revenue to the business. The problem of parking at shopping centers is something people think about before leaving their homes.
A well-managed parking space at the retail outlets.
Automatic number plate recognition to manage the traffic.
Intelligent, intuitive system that allows shoppers to preplan their visit.
Vehicle detection sensors to track the mobility of the cars and available parking slots.
Online booking and reservation system.
Multiple payment methods for the shoppers to pay for the entry tickets.
Solutions & Benefits
More footfall at the shopping mall means more profit. Offering a hassle-free parking management system will improve the customer experience visiting the shopping mall. Customers would have more time to shop and would not need to worry about parking slots, letting them enjoy the facilities.
More traffic to the shopping mall hence more profit to the business.
Live tracking of the vehicles and parking slots.
Optimistic traffic flow at the shopping centre due to pre-booked parking slots.
Revenue generation at the entry gate without any hassle.
The efficient payment parking leads to more footfall hence more revenue.